![]() By grounding the BOS on the models of technological innovations and network externalities, a new model, entitled as the Blue Innovations Network (BIN), is proposed as a generic framework to help achieve sustainable blue oceans in the future. This study interrogates the sustainability aspect of the BOS and thereby aims to propose an integrated model designed to address this issue. However, the evolution of such strategies also brings with it the question of sustainability. Deriving from a similar line of inquiry, the Blue Ocean Strategy (BOS) has become very popular among practitioners particularly during the recent decades. Contemporary trends in the area of business strategy have shown an inclination toward searching new markets and creating new demands.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |